Digital products
Products that are delivered digitally fall under digital products. These are non-physical products that only exist digitally. These products can be downloaded digitally or accessed via the Internet or your computer, phone and tablet. A lot of money can also be paid for digital products. Since a lot of time and expense has gone into developing these products.
Digital product types
Examples of types of digital products are:
- E-books - Digital books to read via your browser, e-reader, phone or tablet
- Video courses - Courses to be purchased through a platform
- Audiobooks - Listening to books through a platform
- Memberships - Subscriptions to certain websites for exclusive content
- Paid newsletter - Newsletters with discount codes, exclusive promotions and content
- Hosting - Rent a piece of web space on a server so visitors can view your website 24/7
- Domain names - Many domain names are taken, which is why you can pay for certain domain names
- Apps - Many applications are paid, or involve in-app purchases
- WordPress plugins - Adding plugins to your WordPress website.
- WordPress themes - For defining the look of your website, to make it stand out from other websites
- Photos - Special stock photos or digital images
- Videos - Think Netflix and Youtube premium
- Music - Apps such as Spotify and Apple Music on which you can listen to music digitally
- Adobe programs - Edit videos, photos or create your own works in these paid programs
Advantage of digital products
A big difference and advantage of digital products is that they do not require inventory. It is not a physical product making it easy to distribute over the Internet. This means that there can often be huge profit margins on digital products because they have low production costs and no storage or shipping costs. Digital products can be offered and sold 24/7, completely automatically. The only costs that can be incurred are marketing costs, in addition to the costs that were in creating or setting up the product or service.
Even as a marketer, there are a lot of digital products you can use, such as Ubersuggest or other SEO tools. There is a lot of free information you can find to improve your SEO, there are even free tools you can use. But often these can't compete with certain digital products with all the tools you need.