Front-End
Front-End, like user interface or user interface, is the name for the visible part of a Web site. This includes all the elements that a visitor sees from a website. All the elements that are visible here are defined in the Back-End, where the developer makes sure that the front and back are properly aligned.
There are countless lines of code behind every image, color and button on your website. The Front-End is what is made attractive to the visitor, providing the right content and navigation across the website which ensures conversion optimization.
Employing responsive design can be good for your Google Page experience. After all, there is a huge difference in an interface for desktop screens and mobile screens. A website that is easy to use by mobile users will boost your spot in search results.
Guidelines for a good user interface
It varies from site to site what a good user interface might be. Nevertheless, you can still follow some guidelines to create a good Front-End:
- Ensure that on every device and browser there is a clear representation of the user interface
- Provide clear navigation and layout so that both visitors and search engine bots can find their way around your website
- As a company, make sure the Front-End matches the corporate identity (design of the brochure and advertisements, for example)
When you optimize the Front-End it results in a higher SEO score. Along with the SEO work that needs to be fulfilled in the Back-End, there are a number of things to pay attention to. Keep in mind the use of tags, layout, media and page load time. The developer working on the Front-End acts as a link between web designer and Back-End developer so that everything flows smoothly with each other.