Cornerstone content
Cornerstone content is a term primarily used in the context of content marketing and search engine optimization (SEO). It is an important concept because it can help improve the quality of content on a website and contribute to a website's online visibility. A key feature of cornerstone content is that it provides comprehensive and in-depth information on a particular topic. It is intended to inform and help the reader understand the topic. For example, this could be a comprehensive guide to a particular product or an in-depth analysis of a particular topic. Cornerstone content can take different forms, such as articles, manuals, videos or other forms of media. What's important is that it is high-quality content that focuses on the most important questions and issues people have on the topic at hand.
Cornerstone content as a basis for other content
Another important feature of cornerstone content is that it can act as the basis for other content on the Web site. For example, these can be blog posts or news articles that build on the information provided in the cornerstone content. This helps to increase the consistency and coherence of the content on the website and can also contribute to the SEO of the website.
In short, then, cornerstone content is an important part of content marketing and SEO because it can help improve the quality of content on a website, increase the website's authority on a particular topic and attract more traffic to the site.