5 ways to find out how high you rank in Google!

A higher position in Google equals more visitors ... and more visitors equals more sales!

So a high position is important when you want to get more revenue from your online activities, but do you actually know what position you are in? Are you in position 1, 2 or maybe 15 on page 2?

Sure, you can just google yourself (or the terms you want to be found on).

But that doesn't always give the same results your potential visitors see. That's why I present five ways you can adequately find out how high you really rank in the search engines!

View search results in incognito

The simplest and quickest step is to view the search results in incognito. Why in incognito?

If you're logged into Google, the search engine takes exactly your location and your search history to determine the best search results for you.

That's exactly what we don't want to include, because those are factors that are different for every visitor. So we go to incognito mode where Google doesn't include those factors.

Here's how you do it.

Within the browser(Google Chrome or Safari), press:

• Ctrl + Shift + N on Windows
• CMD + Shift + N on Apple

Or "right-click" the Chrome logo on your taskbar and click "New incognito window. This will bring up a new window with incognito mode.

Next, go to the search engine in which you want to know how high or low you rank (read: Google), type in the keyword and find yourself!

Advantages of this method:

• This method is free
• The data is real-time
• You can check it anywhere, anytime; all you need is the Internet

Disadvantages of this method:

• It can take a long time to find yourself
• It goes per keyword and thus takes a lot of time
• Search results on mobile devices and desktops differ
• This is not really a very reliable method, because the location where you sit is also important

Purchasing and deploying keyword ranking program

This is highly recommended! For a small fee (about 5 to 20 euros per month) you can use a program that tracks your positions in Google.

I myself have been experimenting with the program Wincher for several months. With Wincher you can track your position for 100 words for €6 per month!

This then looks like this:

I'm pretty convinced of the power of Wincher. Only I grew out of Wincher because I needed a lot more keywords and a lot more functionality.

I know there are several programs like Wincher, but I haven't tested them myself. If you want to use Wincher, these things are important:

• You can analyze the positions of 100 keywords for 1 domain. Each additional domain or each additional 100 keywords will cost you 3 euros.
• Wincher sees mobile indexing as a separate domain. So if you want to analyze your website on mobile and desktop you are already at 9 euros per month.
• You can receive a report every day with the changes of your positions (= very useful!)
• Wincher does not have a huge database and thus cannot track your past positions.

Advantages of this method:

• For a small price, you can analyze enough keywords. It's really a tool for the small business owner or website owner.
• Automatic reporting
• Positions match reality well.

Disadvantages of this method:

• It's not free.
• Costs for additional keywords and domains add up quickly.
• Limited functionalities: it is really meant for analyzing positions.

Purchase all-in-one SEO tool such as Moz, Semrush, Ahrefs or Serpstat

All-in-1 SEO tools are software programs where, among other things, you can analyze your positions in search results. The option is only what you want if you are really serious about your online presence and if there are real budgets for it.

Some of the tools mentioned may cost upwards of €100 euros per month. But you will often get that cost out twice over with the capabilities of the programs.

Analyzing your search engine rankings, for example, these tools really do it like the best. In addition, these programs also provide insight into your technology, content and authority.

The data is often real-time, they have a huge database of historical data, you can view your competitors in it and much more. The possibilities are enormous, which is why I would always recommend these programs to you, provided the budget is there.

If you are looking for an all-in-one SEO program but don't have a sizable budget I would check out Mangools.

I wrote a review on that a while ago.

I really like Mangools and the cost per month is not too bad compared to Moz, Ahrefs or Semrush (Although Semruh and Ahrefs are my favorite tools anyway).

Advantages of this method:

• The programs offer so much more than just analyzing search results.
• A lot of historical data is available (including information about your competitors).
• More than enough keywords.

Disadvantages of this method:

• The programs can be very pricey
• You have to be able to deal with the programs.

Online marketing agency questions

By the word "ask" I actually mean two things:

• Questions with a free answer
• Questions whose answers cost money

If you were to ask me: Hey Daniel, would you do a printout of these 10 search terms? I'll do that for you.

Free.

Of course, if I got 100 such questions a day, I could no longer do it for free. Logical, right?

It takes me a few minutes and it makes you incredibly happy, but I can't start doing that every week for everyone for free. You get the point.

To be honest, I don't know if other online marketing agencies also do this for you for free, but you can always try. A bold man has half the world.

Having your positions checked and paying for them is, of course, another story. Online marketing agencies often have access to the expensive SEO software programs like Moz, Semrush and Ahrefs.

To add keywords and send you the reports is very nice for them, because then they can spread the expensive subscription costs over several clients. And your advantage is that you can use the expensive programs without paying too much for them.

Advantages of this method:

• May be free in some cases.
• If there are costs involved, they are limited.

Disadvantages of this method:

• You don't control the management of the programs. You only get reports.
• You cannot view the data in real time.
• Online marketing agencies may not appreciate your question.

Using free rank checker tools

Online marketing is all about new leads and therefore new customers. Also for the creators of those SEO tools.

For example, to generate new leads, they offer a small part of their SEO tool for free (and you can take advantage of that nicely!), including Serps' free rank checker.

This rank tracker is a disguised version of their paid tool, where you can only analyze 1 keyword at a time. The method is a combination of incognito search and an all-in-one SEO tool.

If you want to know what position you are at for just a few keywords, I would always recommend this method over the incognito method. This in fact works much easier, you can choose the device, the location and the search engine.

Advantages of this method:

• This method is free
• You can see by device, search engine and location what position you are in.
• You can also check out your competitors.

Disadvantages of this method:

• 1 keyword at a time; thus takes a relatively long time.
• You are constantly spammed if you don't want to try the paid version.

So there they were.

I have given you a number of options: from free to paid and from complicated to simple.

There is something for every entrepreneur.

This article was written on September 3, 2018 and updated on October 4, 2021.