SEO

SEO stands for Search Engine Optimization, which means search engine optimization in Dutch. It is a strategy and set of techniques used to improve the visibility and ranking of a Web site in search engines such as Google. The main goal of SEO is to generate more organic traffic to a Web site, meaning that people can find the site when they perform relevant searches.

Navigating the World of SEO

SEO includes various aspects, such as keyword optimization, technical optimization, on-page optimization and off-page optimization. It is all about improving a website's online findability and performance, which is essential for attracting more visitors and strengthening a company's online presence. It is a constantly evolving field because search engines are constantly adjusting their algorithms, so it is important to stay abreast of the latest developments in SEO to be successful.