Advertising on Marketplace may sound crazy - visitors are looking for used stuff, right? This is an assumption! Visitors on Marktplaats are simply looking for products ... and so are new products.
So, time to start advertising. What options are there? You can go to Admarkt on Marktplaats business or you can go straight to Pro Admarkt. We'll explain.
Under the guise of "kicking down open doors": you need a Marketplace account. Sounds logical, but still. So we go to marktplaats.nl. At the top of the screen, you'll see "Login." Click this, create your account and presto. It even gives you the option to do this through Google or Facebook, should you want to.
To take it a step further, we now turn to the business side of Marktplaats: https://www.marktplaatszakelijk.nl/. On Marktplaats Business, you can choose from: "Advertise cars" or "Advertise products and services." We will go for the latter in this example. Click on "Start immediately". Here you will see two options: Standard and Pro.
If you click on "Start with standard," you will create a normal Marketplace account that you can advertise on. They call this the "Admarkt," but it's nothing special.
If you click Start with Pro, you will be taken to the one screen with two options:
If you click the left button ("Register Immediately"), a new window will open and you can begin filling out your information. Make sure you have everything ready and filled out. For more information on Marketplace advertising, I'd like to refer you to our other Marketplace Advertising blog!
You can easily upgrade to Marktplaats Pro Admarkt on the website. Even if you already have an Admarkt account. You fill in your details and agree to the terms and conditions. This process goes a lot faster if you have your Chamber of Commerce number ready.
If you don't feel like clicking through multiple screens or just prefer to talk to someone, you can also call the entrepreneur help desk. It's free!
So now you know how to create a Marktplaats Admarkt and a Marktplaats Pro Admarkt account. The next step: putting your ads live! If you still need help with that (or any of the other steps of advertising on Marktplaats Pro Admarkt), feel free to contact us!
This article was written September 28, 2022 and updated October 20, 2023.
Written by: Nick Havekes
Nick is a SEA specialist at OMA. He analyzes your campaigns like a football match and then provides winning tactics. Ronald Koeman, eat your heart out.